So they’d invite him on a show, telling him he was to appear early on, only to keep him waiting in some closed area and Black cat just do it later Nike logo shirt him with alcohol — bottle upon bottle of whiskey, straight. By the time they’d announce his name, he’d be piss-drunk. How on earth this wasn’t ‘taking advantage of a heavily addicted man’, I don’t understand, but somehow the bastards got away with it. And it was good television, I have to admit. The man never failed to entertain, but always at his own expense. t wasn’t just the British shows, but Johnny Carson and David Letterman in America did this, too — get Oliver Reed, and get him mad-drunk. While already on air and on camera, he’d continue downing drink after drink and share his worldviews with the audience.